Ep. 65 Creating the Experience with Lindsay Browne

I'm Lacey Jones with Elevate the Individual. Episode 65 creating the Experience with Lindsay Browne. Well, I am so excited I get to share Lindsay with you guys today. We are here with my friend Lindsay Browne, who has just started a very cool jewelry business. And what I love is seeing her creativity come through in this, I guess, medium or in this expression of your creativity, because I know that you're super creative and talented, and so I have loved watching what you're creating pop up. So, Lindsay, welcome to the podcast. Why don't you go ahead and just say hello and introduce yourself and your family?

Yeah, hi. Yeah, I'm Lindsay. My family, let's see. They're the fun ones to talk about. My husband's Matt, he's a airline captain, so he's flying a lot. He's gone here and there, but we also get to travel a lot because of that, so that's fun. And then we have three little girls Everly's nine. Sailor is five and Cosette is one and a half. They keep me on my toes, but two of them are in school now, so getting a little bit smoother.

Very busy. Very, very busy. So I know some fun facts about you, but what do you think are fun facts about you and your family that you might want to share?

Well, I do do a lot of creative stuff, and I've worked for a long time. I've worked for Adobe for the last 13 years, and I'm still working for them. Actually, I just switched part time. And in the process, also, I'm starting up this little jewelry business, which is a fun venture. But I think the most interesting thing about us is that we do like to travel a lot. And so my girls have come with us on a lot of adventures. Now that there's three of them, it's not as easy to leave them with Grandma or somebody else, so they get to come with us. And so we've brought them with us to Germany and to Ireland and Switzerland and Mexico and all kinds of places, Ecuador. So it's been a fun adventure, and it's fun to listen to them now and then bring up things like Sailor the other day was like, oh, remember when we went to that cave and we rode that train inside the cave in Germany? And we're like, yeah, we should do that again. That was huh. So it's fun that they remember things now and know even though they're little, they'll still remember things from a while ago.

Well, and that is something that you guys do on standby, right?

Yes.

Is it still standby?

Yeah, we're standby. Yeah. So what that means is, because my husband's a pilot, we can fly on any plane, pretty much that has openings on the flight. So if there's an open seat and we have a high enough standby number, because if somebody's been at the company longer than us, then they'll get a higher ticket than us. But yeah, so we'll just show up at the airport and hope that we can make it onto an airplane. And so, typically, we don't bring any sort of checked bags and things like that because they can get lost really easy. So we'll just show up with one bag between us and pack super light and just hope that we can make it somewhere. So it's fun.

I love it because why not do that with three girls in Joe in an airport and waiting and trying to figure out the system? You just never know. But look at the adventures that you're able to create for your family and those fun memories that you mentioned that are popping through. That takes a lot of effort on mom and Dad's part to facilitate that and keep your sanity along.

That's the hard part.

Yes. Okay. So I love that you guys do that, and I'm glad that you explained that a little more because I think it's really unique to your family. And then also your creative venture with Adobe. What do you do, if you don't mind sharing? What do you do with Adobe?

Yeah. So Adobe is a software company. You've probably heard of Photoshop or PDFs and Acrobat, but they have a really wide variety of products, especially a lot of creative products. So I was a graphic design major at school and obviously used their products all throughout school. And so then it's been fun to go actually work on the products themselves. So what I do is I'm a user experience designer, and more specifically, I work on our design system. It's called Spectrum, and it's essentially just the bits and pieces that our engineering partners will use to create our product. So what it looks like, how it behaves, the experience you have when you open up our product and actually use it, that's what I'm designing day in and day out with my team.

I love it. So you said you were a graphic design major. How did you decide to go that route?

That's a good question. I really liked every bit of art that there was at the school. So I went to BYU, Idaho, and I took every art class that they had, pretty much. I did everything from printmaking and bookmaking and head drawing and fine art classes to graphic design, web design and ceramics and all kinds of stuff like that. And I loved all of it. But graphic design has always been the thing I wanted to end up doing, for the most part. My parents both were software engineers. My brothers are mostly all software engineers. And so I've got a family full of computer nerds. But graphic design is kind of the intersection of creativity and computers, and so it's fun to be able to design things on the computer. Actually, my dad and my brother work at Adobe, too, so it's a family venture.

Oh, I love it. And I'm just listening because I'm like, Wait a minute. My son has taken all of those classes in high school, like the ceramics, and he loves art. And just this last week, he's like, hey, my art teacher told me about designing snowboards. And so he's been online doing that kind of graphic design. Yes. And so I was like, oh, my gosh, here's how you can weld some of your interest together into one spot. So it's just interesting to see the opportunities that pop up that once you get into that creative mode, it's like, oh, let's try this avenue over here. And from the outside, that, to me, kind of seems like what you're doing with your jewelry business. Your jewelry is very I don't know if graphic is the right word, but there's a huge graphic design element within that. So let's dive into that venture and maybe just start with how did that start? How did you get into that? Or where did that idea come from?

Yeah, I've been telling folks who care to listen that jewelry has been really fun, especially lately, because it seems like it's like the melding of all my worlds. Like I said at school, I really liked every avenue of art there was. And I even took a class called Sequential Design, where it specifically was like, you don't just design the one thing, but you design the whole experience of opening the box. And what does the box feel like and what does the package look like? And then the piece of tape. Is the piece of tape annoying to deal with, or is it like a nice sticker that everything kind of flows nicely? And then what's inside your box and how does that thing come out? Obviously, with my jewelry, there's been a lot of sequential package design, and I love branding design. I've done a lot of branding design. One of my jobs was all about website design and brand design. So it's been fun working on my logo and my own brand. So got those things. And then also just I have a laser cutter. And so that's how I do my wood pieces that are in my jewelry. And that's been a lot of just using the tools from Adobe that I'm used to and know and love. So I use Illustrator, Adobe's Illustrator product to design all those things. But also, I made jewelry a long time ago, back in college and in high school, I used to make jewelry a lot. Just different style of jewelry. Back then, it was like sterling silver and crystals and wire wrapping. And now I'm delving, like I said, more into wood and more natural materials, pearls or things that I can find on my travels, like shells and then actually clay. When I was a kid, when I was Everly's age, she's nine, I used to make all kinds of clay, Sculpty things and just made stuff all the time. And so even that has played a part in my past. And so all these things, either from college or from high school, making jewelry or even younger, playing with clay all the time, it's all trickled out and turned into this look business that I've been making.

Well, and it's so fun that you mentioned this sequential design because as I was scrolling through your reels and stuff and you're showing the packaging of your product, I'm like, Dang, she has thought about this. I think it was the stamping of the tissue paper that goes in the box. Yes, you have thought about every single detail, the presentation, and I love they mentioned even the tape. And is that annoying? Does that add to the experience or does it take it away from the experience? And that's a lot of fine detail that you have to think about. And so using your brain in that way versus I don't know if versus, but it's different than motherhood in some aspects, but it's also similar to motherhood in some aspects when you have to think about all the fine details. And like this experience we're creating for travel, you mentioned being able to just do a carry on and pack light, but you've got three girls, a husband, yourself, and you guys are packing light because you've thought about the details and the experience. You know that you don't want to check a bag and have to deal with it getting lost and all that. So I love hearing your creative brain and your thought process behind several different things and how you said these worlds are coming together to create this creative pursuit and jewelry business. So with all of that, do you have any fears that you have to overcome in order to share your business or share your experiences?

I feel like the biggest fear, I guess that I've had is just I mean, I'm a small fish in a very large sea. There's a lot of people out there making jewelry and so trying to not just get in my head and be like, I'm one in a million. What do I have that's different? I don't have anything that's different. Or you feel like there's kind of this stigma around, like, oh, you're a mom and you're starting a business. Yeah, you and everybody else. And so you feel kind of silly, like putting yourself out there and trying to put your creative self on the line and hope that there's just somebody else out there that would find it interesting or find it worth buying or worth paying attention to. And the good thing is, I've got my husband and my family who have all been super supportive, of course, so that's helpful. But my girls, too, they love helping out, and they love like, when I am in here creating things, my two older girls will come in with a piece of paper and they want to write down their own ideas. And mom, you could do this. And what if you did this thing in wood and this thing in clay? And then they want to do their own kind of designing with me, which is fun to see because they get their creative wheels turning too.

Yeah. Yes. You can become a little bit paralyzed if we choose to indulge in those very human thoughts of, well, I'm just a small fish and this big jewelry thing, and I'm like all the other moms trying to start a business. Those kind of thoughts are going to keep you stuck. And they're very human. I have them too. I'm like, okay, who am I to be?

Who am I?

Another coach. But you have supporters in your life and who are able to offer different perspective and different thoughts that are a little more productive and can keep you moving like your husband. And I love that your girls are in there thinking and learning, and it's that hands on experience, and they're watching their mom. They're watching you design and put yourself out there. And so by you doing that, you've turned around and now you're lifting your girls. And so who knows what they're going to, in 20 years, what they're going to go on to craft and develop and create. And so you say you took a class for sequential design. Well, your daughters are getting that education from you and showing how that they don't have to take a semester course. They have you. And so how do you balance all of your work ventures with also being a mom? I know you include them a little bit, but how do you balance it? And is there a balance?

Yeah, that's been my struggle for the last forever. Like I said, I've worked full time for a long time, and for the longest time, I was like, I didn't have help. I couldn't really do daycare because my husband's job, he's here and he's gone, and his schedule is so random. He'd get called in on days that he was supposed to have off. And so I could never really do daycare because they'd be like, well, we need you to tell us, are you going to be here Monday, Tuesday, Wednesday, or are you going to be here what days? I'm like, and I'm not going to pay for days that I don't need to bring my kids in. So that's been a struggle. So for the long, like, ten years, I just didn't really do help. So I would just work on the side when I could and be a mom on the side when I could. Yeah. So that's been my struggle of the decade, trying to come up with when to have help, when I don't need help, when can I do it all on my own? But what I've learned really is I do need a web of help. And so I went from being really objective to trying to get help or ask for help to now I've got a nanny that I have come every now and then. I just have people around that are flexible. My sister in law, two sisters in law that live nearby that are willing to come and help now and then when I need help. And then my husband is know half the time during the week. So between those things and the iPad and Netflix now and then when that's a necessity too. I'm not afraid to admit that I try to keep it to a minimum. But you do what you got to do. You're a working mom, you got to have help in every avenue. Yeah, it's been a lot of just trying to make it work, I guess. But I also do a lot of time boxing, okay. And I've been trying to be better and better about this because there's things especially like with my jewelry that I just absolutely can't do when my 18 month old is running around. Like for example, if I'm working with resin, you're supposed to be wearing like a gas mask and gloves and you have to have your UV lamp right there so you can be cooking your resin and all this stuff and kids really can't be in the room at the time when you're doing that. So I've learned that I was going to say valuable. I don't know that it's valuable, but the most time consuming, me consuming tasks, I just try to make sure that I'm doing those when my kids are completely set up with something else. So like if my baby is napping or I have a nanny over or Matt is home, then I'll make sure to do those really mentally time consuming or just physically time consuming things when I for sure have help and then I save the things that are a little bit more I can be a little more aloof. Like my brain doesn't have to be so involved.

Yeah.

When my kids can come in and bug me and come in and tap me on the shoulder and come in and ask for help or come in and want to help me out and then I don't go as. Crazy trying to be like, look, mom really has to focus right now, or you really can't be in here because I've got resin going on. But rather they can come in and it's fine, they can sit next to me and it's not a big deal or something where I can go sit outside and sit next to the trampoline while they're doing their little tricks for me. I can sit out there with my computer and be dinking around with some designs or coming up with some other idea or working on my website. Sometimes I can do some simple things like that while my kids are around. So just making sure that the really time intensive or brain intensive things are saved for when my kids are for sure not around or somebody else is there taking care of them, then that's been really helpful for me.

Yeah. And I imagine that that takes trial and error, right? You had to learn it wasn't like, okay, so I'm going to open this jewelry business and I'm going to set up my schedule like this. I mean, you mentioned time boxing, and I imagine that that's a skill that you've had to learn through the whole course of motherhood and just life, right? And so this trial and error, but you've also created boundaries and said, hey, I can set this up so that, yeah, I am with you, but I won't be with you also 100% of the time. And that's okay because you have created this web and this village to help raise your kids. And so what was it like to open yourself up to a village of help?

I am very prideful, I guess you'd say. And so, like I said, I didn't really want to ask for help. I don't know why. I think I just wanted to feel like I can get along on my own. I'm the one choosing to work, I'm the one choosing to have kids, and just yeah, I'm the type that doesn't want to ask for help. And then I felt also like anytime I was trying to go out there and find help, it was just I couldn't quite do it the way I was looking for it because I wanted to do a daycare or something, but they needed really consistent hours for me. And I couldn't tell them a consistent schedule because I didn't have a consistent schedule. And so in my mind, it was like, well, I can't get help, so I just won't get help. I'll just do it myself. But then by my husband's pushing and saying, like, look, we need somebody else to help. We can find somebody that will help. I'm like, what nanny is going to be interested in? Just like at the drop of the hat coming and helping me out at some random day of the week or whatever. And he's like, we'll find somebody. You need somebody that's flexible. Maybe they need an employer that's flexible. I'm like, I can offer flexibility. So, like, two years ago, started interviewing people to nanny for me, and that was one of the biggest things I could offer. I was like, you want to have a day off? You want to be flexible? I can offer you flexibility because I expect flexibility too. So any reason you can't come, it's cool. I've worked for the last ten years without help. I can do it another day.

I don't really need you.

I do, but there's a day that you can't come. Like, I'm well, honed at this. Yeah, I've found a couple of nannies, and they've come and gone, which is cool. Some folks have needed more time, more hours, or a different job or moved or whatever, but it hasn't been hard to find help. If I really just state what my needs are and make it clear that these are my expectations, but this is what I can offer in return, then people respond to that. And all the help that I've found and hired has been really great.

You know, what I love is that you kind of get a little bit of tunnel vision of like, well, because the daycare needed this. They needed structure, they needed commitment. So because I couldn't provide that, there's no other way. But then you have Matt come in and say, hey, guess what? That could actually be a benefit to someone who's looking for employment. And so kind of that shift in perspective is like, oh, well, what I thought was a weakness is actually a strength for you, for your family, and someone else, potentially. And so I love how you guys have worked through that shift to be like, hey, this is actually a benefit. And a question that came up is for you. What has been the benefit of opening yourself up and asking for help? Because I know when you talk about saying, I can do this on my own. This is my responsibility. I have these kids. I want to go after this creative pursuit. But I've had a moment where I still remember after Koi was born, our youngest and women bringing me meals and realizing I was getting connection from that. It wasn't just about the meal, but I needed connection. And so I was like, okay, fine, I could have made dinner, but I can't connect with these women if they're not in my home serving. So all that to say, what has been a benefit for you personally of opening up to others?

Well, one experience comes to mind, and we haven't ever really talked about it because we don't want to tutor on horns or anything. Yeah, but one of the nannies that we had, she was really great. She was so sweet with my girls. She's so good at teaching sailor to read and just getting everything done, and she was very sweet. Anyway, she came to me one day just, like, in tears, bawling. She's like, I don't know why I'm having such a hard time with this, but I have this dental problem. I have to go get some implants. And I don't know why, but it's really stressing me out. And so I'm sorry if I'm just kind of edgy come to realize she didn't have any sort of dental insurance. I was her only source of income at that. So Matt and I were just like, you know what? Let's pay for it. She has a need. We can pay for it. And it would make her life better, make our lives better to help her out. And so we did, and she was so I don't know. She was just really sweet, really grateful. She brought her daughter over. Her daughter was so grateful to us. And Matt pointed out, he's like, look, if we had been taking our kid to Daycare, or if we know had some government program where somebody was taking care of our kids, where we didn't even have, like, a one on one relationship with these people, we wouldn't have had that experience where we could touch the lives of somebody else or bless the life of somebody else. And it was it was a huge blessing to us. It was a huge blessing to her family. So it's been really great to be able to open our doors up and find needs and fill needs where they are and where they come up.

Welcome to the part of the podcast where Lacey gets period. And I'm like, oh, my gosh, yes. This is the whole point. As you develop yourself, you have been able to turn around and lift your girls and show them these creative and help develop their creative talents, too. But also you've brought other people in and built your community. And you've been able to then lift your community, not just provide employment, but you have found this opportunity to serve and lift an individual in your community who imagine the ripple effect that has on her. The ripple effect not just on her, but that she's then able I imagine she goes out and presents herself in a different way and interacts in the world a different way. Because she was just given a reminder that people are very good in the world and that there is a ton of good in the world. I really love that she came to you and said, I'm stressed. This is why. So you don't really have to interpret and come up with a story about, well, maybe she doesn't like us, maybe she doesn't like our kids, or maybe this isn't working. And she was very open. That vulnerability really created connection. So I'm glad you shared that. That's like the whole point of what we're doing. Why do we need moms to create? Well, we need them to create for themselves. We need them to create for their families, and we need them to create for their communities because through creation, we're going to lift each other and find the good, create the good. So major kudos. And you got a great, supportive husband. Listen to him, who's like, hey, let's do this. And you guys have worked really well together to develop even him and his employment. That takes a lot of support on your end, and then with that to continue to work. And he's supportive of that and what you're doing. So I could go on for days, but I won't.

It's a good mix.

Yeah, you guys are doing awesome things. So that's kind of the balance of it. How do you care for your own mental health within all of it? Because there's a lot of moving pieces. And so how do you handle it?

Definitely admitting, like I said, when you need help getting help, that's a big piece. And then the time boxing helps too. Anything I noticed that was like, it is really driving me crazy. Trying to do X when X is happening, like trying to do resin when my kids are coming in, that is just driving me crazy. I'm like, okay, so that means that I can't do that when my kids are in that situation. And so just making sure that whatever thing is driving me crazy, making sure I do that thing at a different time when it's not going to drive me crazy, so that's been better. And then the third thing I'd say is anytime that my kids are home, like as soon as they've come home from school, I feel like there's this internal clock where I start feeling like my kids are getting neglected. I need to go out there, I need to not be doing this anymore. And if I try to stick it out too long and just keep finishing what I'm doing, I start to feel like I'm feeling as a mom, which A, I shouldn't feel that way, but B, anytime I start feeling like I shouldn't be in here anymore. I need to listen to that little voice and stop and just call it a day or call it a time and go out there and spend time with my kids. Because I feel like that's the spirit or that's something telling me that it's time to spend the time with my kids because they're home now and I can set work or I can set my craft or whatever it is aside so that anytime I'm feeling that pressure, I just let it go and do something else.

And that takes a maturity, right? Because you got these thoughts coming in that are very naturally creating the feeling of wait, obligation or frustration. These emotions are like, I don't want this.

Right?

Because if you're like, well, I'm failing as a mother. That's a narrative that comes up in motherhood. And I like that you've been able to listen to that and say, I don't want to feel like that. And this craft or this creation is not secondary.

Yeah, it's secondary to my primary focus is my kids. I want them to grow up knowing mom was not just physically present, but emotionally present too. So knowing when and where it's time to call it, even if I'm in the middle of doing whatever, and I'd love to just finish the thing that I'm doing, but having the self control to be able to stop when I feel like I need to stop is important to me.

Yeah, and you've developed it and I'm sure you'll continue to develop it, but that takes a maturity. And I think that is also the sign of a smart businesswoman as well as a smart mother to know when, hey, this project is still going to be here tomorrow, right? This is where I. Need to put my attention. And you've mentioned time boxing and so can you kind of elaborate on that concept and what it is and where you learned it and all of that?

I feel like especially for someone who's in a creative field, once you get into the zone, you start getting into the creative zone, it's really easy to just go and go and go and not where do you stop? Because as soon as you start creating one thing, then it starts leading to another thing, and then you're like, oh, I should finish this thing, and it can just go on forever. And I have spent nights where I just work all the way till 11:00 p.m., and my husband has made dinner and put the kids to bed. And here I am still working, which is fun in one sense, but also really not fun in another sense. So just being able to go, okay, I have 2 hours until my baby wakes up or until my kids are coming home from school. What are the things that I want to get done more than anything else? What's the number one priority on my list? Is it creating something new? Is it working on my website? Is it running these errands or taking some orders to the post office or whatever that thing is, but making sure that looking at a hard reality of how much time I really have today, and then putting those big things in first, and then if I happen to have time after that, great. I can go create or do whatever other thing I want to or need to do. But making sure that you're just being realistic with the amount of time you have and the amount of to dos you have, which are always going to outweigh how much time you have. So, yeah, being sure to focus on the most important pieces each day, I.

Love it because you mentioned reality and realistic, like taking a hard look at that and creative people, myself included, we just want to just oh my gosh, can I just close the door? Can I just escape?

Right? Just lock the door.

Yes. Just leave me alone. And yeah, you guys can figure out dinner and some days that works. And for our family, sometimes that's what's necessary. And that skill building for my children and them learning their independence, some days that works, but not every day, right? But for us, especially if we do that all of the time, that's not going to work. We're going to crash and burn if mom's just constantly locked in the office, building something there's. Again, the balance and figuring out what works and what doesn't. And so I like that.

And setting those clear expectations, too, has been helpful because some days I do spend all day in here. Like, if I have a launch the next day or there's some deadline. Just being clear with my husband and my kids. Like, I know I'm not very present today, but tomorrow we'll have time to go do whatever or go to the carnival or something, to where they have that expectation, where, like, okay, I can leave mom alone today, and they'll be independent that day, but I'll be around the next day or something that they can depend on.

Yes. And I think that's an opportunity that we have as mothers in this day and age that we can finagle that. And we do have an opportunity, I think more so than in the past, to develop more of our individual talents outside of motherhood. And so maybe just to ask you, what do you think is the benefit of mothers having this outlet or this little bit of a world of themselves and their talents outside of motherhood?

Even if it's not just creativity. But I'm a working lady. I worked for a long time with my kids here and seeing me work, and I read something once, I don't even remember where, but it said that their theory was that kids are the best, they're the most well adjusted. When they do have a mom that works part time or some amount of time where they can learn to be independent, they can learn and see that mom has a life outside of just bending to their every will, and they can learn how to make themselves a sandwich now and then or whatever it is that they need to do. Play independently here and there, but also know that mom's around on the other half of the day. So I think that's been a good balance for them. And then also just seeing me be creative, my girls, maybe because they were part of me, they are also naturally super creative. Everly loves writing. She's a big reader, and she'll write her own books and illustrate her books. And I think it's fun for her to be able to see me spending time creating, me taking time out of the day, me prioritizing that sometimes so that she can see that her creativity is something worth cultivating, worth spending time on, and worth sharing with other people. It's not something she needs to be ashamed of or feel like this is a lame thing for me to be drawing and writing books about dragons. It's awesome. It's great for her to express herself in that way and be creative in her own right.

Yes. Okay, so what is one message that you would want to leave with our listeners today?

Get help when you need it. Find somebody that can help you out so you can have some time to be yourself. And I know a lot of moms feel like they lose themselves in motherhood, and sometimes that's a good thing for some people, but sometimes, myself included, I want to retain a little bit of something of who I am. And like I've said previously, being creative and doing art or any sort of like we've said sequential design or brand design, that's like a big part of who I am. And so being able to keep that has helped me feel more grounded as a person and as a mom and as an employee, too.

Well, and if you feel more grounded as a person, how do you imagine that affects how you show up as a mother?

When I have a minute to do something that is fun for me, really self expressive for me, and then I go out and walk out of this office and see my girls, I'm definitely more present. I'm more interested in spending my time with them and interested in seeing what they have to talk to me about all day long, because they talk and talk and talk, as opposed to I feel like the days where I am just doing the grind and the cleaning and whatever, you get really burnt out of it. So if I can spread my interest and my time out, I'm more present in all aspects of my life and not just one or the other.

Yeah, and I think that's kind of the journey of finding that balance. And I imagine that the time boxing I don't know, I'm assuming that it doesn't just stick in the creative pursuits, that it also sticks in the family, motherhood, household, all of that. Right. And so, I don't know, it's just so fun to see everything. I know you, and you're so super creative. And I have loved watching this journey. Like, yeah, girl, you get after it as you get after it, though. Like, you mentioned your daughters finding their creativity and their talents and the writing and the reading and the illustration. Again, who knows what they'll be able to create from this foundation that you've built for them? And so thank you for sharing some of your journey. And why don't you let our listeners know where can they find you right now? Website social. What do you got going on?

I love that I've got a website. It's lookbylindsey.com L-O-O-K by Lindsay.com. And then I am also on Instagram. It's look by Lindsay. So that's my handle. Check it out. That'd be great.

Yeah, we're going to put that in the show notes. And then you will also be a little featured in the Raising Confident Mothers magazine for next month, for October. And so we'll have some pictures of your jewelry in there. And I forgot to ask you, where does the look come from for your business?

That's a fun story, actually. So my grandpa, it's totally unrelated. He had his own business. It was a plumbing business, and it was just called, like, E earl Carter Plumbing. But he had these flyers that I remember as a kid that he had made. There was like a little illustration of a guy, and it had two big washers over his eyes, and it said, look. With the o's were the eyes. And so, as a kid, I always thought his business was called look, because that's what the big word across the top of his little flyers that he would hand out were. And so when I was just trying to think of, I need, like, a name, and I didn't know what I wanted to make yet, but I had just bought my globe Words. It hadn't even shown up yet, and I was like, I'm going to make something and be creative. I'm going to do something. I'm going to make something really cool. And so I needed something that it could kind of encompass what I was going to make. And the word look popped into my head. And those flyers from when I was a kid, so it came from my grandpa and his business.

I love it even more. And your grandpa had his own business, so he got that self employment. He made the flyers himself. I doubt that he had poster making software on the computer. Right. This is pre all of that digital design aspect, but it's fun to see how that creativity has filtered down to you. And I love that you're circling back to it with your business name.

Yes. Coming full circle.

Oh, I love it. Okay, cool. Well, I'm excited for the listeners to check out your earrings. Is there any one pair that you recommend or one style?

Oh, goodness.

I know it's hard.

I literally keep one of everything I make because I decided my mantra as I'm making it. I'm always like, just because I can doesn't mean I should. So just because I can make something doesn't mean that's the thing. But anything that I end up making has been like a labor of love that in the end, I totally have an outfit in mind that I want to wear it with, and so I only make things that I absolutely would wear and do wear, and so I love all of them. And so my favorite probably is the vita V-E-D-A. They're these large, geometric looking clay earrings, but they also come in wood. I love being able to make it in clay and then go, oh, I can make that in wood, too, and design it online and then cut it out. So they're simple, but they're bold and super lightweight, and I love them. I wear them all the time.

Awesome. Okay, we're going to have to highlight that then. All right, Lindsay, pleasure to meet up with you again. And just I could chat with you all day long about talking to you.

I know.

I'm like, oh, my gosh. Haven't seen you forever because you guys moved away. But thank you for joining us, and I'm excited to pop all of your links in the show notes for everyone to check out.

Thank you. I'm excited.